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The Entrepreneurial Mindset

In today’s society, the term “entrepreneur” is thrown around loosely and carelessly to a point where almost everyone labels themselves as some form of entrepreneur. But what does it really mean to be an entrepreneur; does it mean the same thing in 2020 as it did in the 1800’s?

The buzz behind this popular term has been plastered everywhere nowadays – pick up a magazine and you are bound to come across this word more than 10 times in the same issue. This term is derived from the French language and made its first appearance in the French dictionary back in 1723. It was used to describe an individual who operates or runs a business by partaking financial risks. The term has come a long way; today entrepreneurship can be defined in so many different ways - there is no one size fits all to this term. Entrepreneurship can be defined in countless ways from social entrepreneurship, micro entrepreneurship, knowledge entrepreneurship, the list goes on. Taking monetary risks is no longer a preliminary rule to becoming an entrepreneur today.

Every individual that defines themselves as an entrepreneur has one thing in common – a mindset that they want to do something bigger, more meaningful, break out of the mould and most of all crave freedom. Freedom to be who they desire, think how they want and the freedom to be their own boss. One key element of the entrepreneurial mindset is mastering your inner game. Rising above that fear that’s stopping you from breaking free and chasing your dream. There are five other important characteristics of the entrepreneurial mindset.  

  • Decisiveness
  • Confidence
  • Accountability
  • Resilience
  • Humility

Another important aspect of the entrepreneurial mindset is dispelling the misconceptions that we have been fed by the media and society that has limited us from becoming who we truly crave to be.

“Entrepreneurs are born not made, you need to discover a new invention in order to be successful, you are too old to start a venture, you can’t have a personal life while you build your empire!”

Once you stop believing these myths you will realise that there is a fountain of unlimited potential within yourself and taking this leap will open doors to a world of self-fulfilment, creative freedom and satisfaction. The most successful entrepreneurs are not motivated by financial gains, it is the experience, the identity of the self, the freedom, the chase and the thrill of the rush that actually motivates them and fuels them to keep striving for the best.

At AMOS, we are strong believers of defining our own freedom and being unapologetically authentic. As a brand that caters to the young, ambitious, resilient freedom fighters, we aim to help individuals find their own voice, their own identity and #definefreedom for themselves.

2 Responses

Carley J

Carley J

September 25, 2020

Such an empowering inspirational article thank you! Every day I am striving to define my own freedom, and I am a strong believer that we are all entrepreneurs in some way, we just need to have the confidence see it!



September 18, 2020

Excellent article expressing the current status of the phenomena

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